Today is Cyber Monday, the digital sibling of Black Friday, a day that offers a wide variety of online deals and discounts. Cyber Monday is not only great for the shopper looking to prioritize convenience, but also for the shopper looking to score some serious deals, making it one of the biggest online shopping days all year. While it’s tempting to splurge, it’s important to approach this shopping extravaganza with a strategic mindset. In this guide, we’ll answer some of the most popular questions about Cyber Monday and delve into some effective strategies to help you score the best deals without straining your wallet. So, without further ado, let’s dive in!
What is Cyber Monday and When is Cyber Monday This Year?
Cyber Monday is an online shopping event that takes place on the Monday following Thanksgiving. This year, the major shopping holiday lands on Monday, November 27. A recent Deloitte survey of 1,200 adults found that consumers will spend on average $500 during the week of Black Friday and Cyber Monday,* making this the biggest online shopping week of the year. On Cyber Monday, retailers offer significant discounts and promotions on various products, particularly in the tech and electronics categories.
How Did Cyber Monday Start?
Cyber Monday originated in the early 2000s as a marketing strategy to encourage online shopping during the holiday season. Coined by the National Retail Federation* and first used in a press release in 2005, the term gained popularity as online shopping became more prevalent. Since then, Cyber Monday has evolved into a major shopping event worldwide.
What are the Best Cyber Monday Deals?
The best Cyber Monday deals can vary depending on your preferences and the specific products or categories you’re interested in. No matter what product you’re looking for, we recommend researching and comparing deals across various retailers to find the ones that offer the best discounts on products you’re interested in.
Are Cyber Monday Deals Better Than Black Friday?
Cyber Monday and Black Friday each offer unique advantages. Black Friday typically focuses on in-store sales, while Cyber Monday is geared towards online shopping. The “better” deal depends on individual preferences, with some shoppers preferring the convenience of online shopping on Cyber Monday.
What Stores Participate in Cyber Monday?
Many major retailers, both online and in-store, participate in Cyber Monday. This includes popular online marketplaces like Amazon, as well as individual brand websites. Check with specific retailers to see if they’re offering Cyber Monday deals, as many places will advertise or hint at what deals they’re offering leading up to the day.
How Much Can You Save On Cyber Monday?
The amount you can save on Cyber Monday varies widely depending on the products you’re interested in, and the deals being offered. Some discounts may be modest, while others can be quite substantial, particularly on high-ticket items. According to Finances Online, the biggest discounts of the year were held on Cyber Monday, where people saved 29% on average.*
What are the Top Products to Buy on Cyber Monday?
The top products to buy on Cyber Monday often include electronics (such as smartphones, laptops, and TVs), clothing and fashion accessories, beauty products, home appliances, and toys. However, the best products to buy can vary based on personal preferences and needs. Do your research before and make sure to check out Cyber Monday gift guides from your favorite retailers.
What are Some Tips for Cyber Monday Shopping?
If you’re looking for how to find the best Cyber Monday discounts, try out some of the below strategies.
1. Start Early, Plan Ahead
You know the saying… The early bird catches the worm, and in the world of online shopping, this couldn’t be truer. Begin by creating a wish list of items you’ve got your eye on, then prioritize them based on importance and potential discounts. This way, you’ll have a clear plan of action when the sales kick off. Not only will this help simplify the shopping process for you, but it will also keep you on track and could help prevent you from impulse buying or purchasing things you don’t need.
2. Research and Compare Prices
Not all deals are created equal. Take the time to research and compare prices across different retailers. You can also use price tracking tools and browser extensions to make sure you’re getting the best possible price.
3. Set a Budget and Stick to It
It’s easy to get caught up in the excitement of Cyber Monday and overspend. Before you start shopping, set a budget based on your financial capabilities. Like a wish list, this will serve as a guideline to prevent impulsive purchases.
4. Sign Up for Alerts and Newsletters
Many online retailers offer exclusive deals and early access to subscribers. Sign up for newsletters and alerts from your favorite stores to gain insider information about upcoming deals.
5. Utilize Cashback and Rewards Programs
Maximize your savings by taking advantage of cashback and rewards programs. Websites like Rakuten,* Honey,* and credit card rewards can provide you with additional savings on top of the existing discounts.
6. Prioritize Needs Over Wants
While it’s tempting to snag every flashy deal that comes your way, focus on purchasing items you genuinely need. Prioritize essentials and high-ticket items that offer the most value for your money. If you’re taking advantage of Cyber Monday deals to knock out your holiday shopping, make sure to get your gifts out of the way before treating yourself to something.
7. Beware of Impulse Purchases
The “Add to Cart” button can be dangerously appealing. Before making a purchase, ask yourself if it’s a genuine need or a momentary desire. A good rule of thumb if you can’t make up your mind right away is to give yourself a cooling-off period to avoid impulse buying.
8. Consider Buying in Bulk or Bundles
Some retailers offer special discounts for bulk purchases or bundled items. If it aligns with your needs, consider taking advantage of these deals to get more value for your money.
9. Monitor Shipping and Return Policies
Factor in shipping costs and check the return policy before finalizing your purchase. Some retailers may offer free shipping or hassle-free returns, while others may have stricter policies.
Benefits of Shopping on Cyber Monday
Cyber Monday offers a multitude of advantages for savvy shoppers. For those gearing up for the holiday season, it’s an ideal opportunity to snag impressive deals on gifts, making it an attractive option for budget-conscious shoppers. Cyber Monday also caters to the need for convenience, allowing you to shop from the comfort of your own home. This is especially valuable for those who prefer to bypass crowded malls and long checkout lines. Additionally, in the midst of flu season or during unforeseen circumstances like a pandemic, online shopping on Cyber Monday can help to keep you safe and healthy by reducing exposure to public spaces. By harnessing the power of technology, Cyber Monday empowers consumers to make smart purchasing decisions while prioritizing their well-being.
Cyber Monday is a fantastic opportunity to snag great deals, but it’s essential to approach it with a balanced perspective. By following these strategies, you can make the most of this shopping event without putting unnecessary strain on your finances. Happy shopping!
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